Marketing

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Website Audit: Tips to Know Where Your Website Is Leaking and How to Fix It – Chukwuebuka Justus Asogwa

4 Minutes read The whole process of communication and sales is anchored on attention. Getting the attention of a user, keeping the attention of the visitor or guiding the attention…

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User Research – Understanding “why” Users Engage with your Product – Chukwuebuka Justus Asogwa

4 minutes read Engaging and understanding your users is the number one way to create useful, profitable and value driven experience for your users. As a shop keeper, you may…

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Five Copy Elements of Landing Page Optimization – CHUKWUEBUKA JUSTUS ASOGWA

In landing pages and other copywriting instances, there are elements to use in structuring and tweaking your copy for maximum impact on your audience. Some of the things stated in…

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Landing Page Optimization Research; Engaging the Sales Journey Stakeholders – Chukwuebuka Justus Asogwa

Landing Page Optimization Research; Engaging the Sales Journey Stakeholders. There are two main types of LPO research; the qualitative and the quantitative research. Qualitative research focuses on answering the question…

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